TALLAHASSEE, FL – In an inspiring show of community spirit and compassion, Red Hills Market partnered with Second Harvest of the Big Bend for their Fueling Up for Kindness campaign, raising an impressive $8,786.14 to help fight hunger in the Big Bend region.
Held throughout the month of March, this fundraiser rallied customers, community members, and local businesses to support a cause that directly impacts thousands of families in need. With every dollar raised translating into multiple meals through Second Harvest’s efficient distribution model, this initiative will provide critical food assistance to those facing food insecurity. “We’re incredibly grateful to our customers and community who showed up in a big way,” said Charles Rooney, President of Rainey Cawthon Distributors. “Fueling Up for Kindness isn’t just a slogan—it is a mission. And thanks to the generosity of so many, that mission is now feeding real families in our own backyard.” Second Harvest of the Big Bend, a regional nonprofit food bank, serves 16 counties in North Florida and plays a crucial role in supporting food pantries, soup kitchens, schools, and other community organizations. The funds raised will go directly toward providing nutritious food to underserved populations, especially during a time when demand remains high. “We’re so thankful to Red Hills Market for stepping up as a leader in the fight against hunger,” said Monique Ellsworth, CEO of Second Harvest of the Big Bend. “This donation will go a long way in helping us continue our work—and remind people that kindness truly fuels change.”
10 Red Hills Markets are conveniently located throughout the Tallahassee area. To find your nearest Red Hills Market/Shell station, visit https://rhm.raineycawthondistributor.com/locations/.
To learn more about Second Harvest of the Big Bend and their fight against hunger, visit www.fightinghunger.org.
ABOUT RED HILLS MARKET
Red Hills Market is a locally owned group of markets in Tallahassee, renowned for its commitment to the community and convenience. With 10 locations, including stops at every I-10 interchange, Red Hills Market serves as a vital hub for daily essentials, offering a mix of trusted national brands and fresh local finds. Their motto, “Fuel Your Day, ” encapsulates their mission to provide a convenient and inviting environment for busy individuals. Operated by the family-owned Rainey Cawthon Distributors since 1948, Red Hills Market has been a cornerstone in the community for over 75 years, continually supporting local needs and fostering a sense of neighborhood unity.
ABOUT SECOND HARVEST OF THE BIG BEND
Second Harvest of the Big Bend is a non-profit hunger-relief organization that sources, packages, and distributes food through a network of partner agencies and organizations across 16-counties in rural North Florida. Second Harvest of the Big Bend also provides food and nutrition information to children, seniors, and families in need through various programs. The mission of Second Harvest of the Big Bend is to advance change by feeding the hungry, educating, and engaging the community in the fight to end hunger. Our vision is a hunger-free Florida Big Bend. To learn more, visit www.fightinghunger.org.
