According to a recent study released by eMarketer, digital advertising will surpass traditional ad spending in 2020. Ad spend in 2019 went down an average of almost 8% across traditional channels. What is driving this shift in advertiser spend? 1.Cost. Traditional media is expensive. On top of this, digital spend can be better measured and […]
Member Blogs
For many families in Tallahassee, and across the country, home ownership, among other things, provides meaningful financial benefit (such as wealth appreciation and income tax benefit) In addition to financial benefits, studies have shown that home ownership for a family also meaningfully improves (a) children’s educational achievement, (b) civic/community participation, (c) physical and psychological health […]
The beer industry, trends, and inspired new creations are ever-changing. As a beverage distributor, it’s important that we spend time researching and discovering new brands we believe consumers with various beer palates will enjoy all year long. How do we do this? We sample beer! We’re proud to say, and we’ll brag for a moment, […]
Florida State University is fortunate to be part of a community that values its three higher education institutions, campuses that are teeming with talented students who are preparing for future careers. Strong partnerships between the business community and our college campuses are undoubtedly, mutually beneficial. By working closely with the Tallahassee Chamber, Florida State can […]
After two decades of emphasis on a service economy, many people don’t know anyone who works in the manufacturing sector. Most people are either convinced “those jobs have gone away and aren’t coming back” or believe that factories are dirty, noisy places with dead end jobs. The reality is that today’s factories, particularly in the […]
After two decades of emphasis on a service economy, many people don’t know anyone who works in the manufacturing sector. Most people are either convinced “those jobs have gone away and aren’t coming back” or believe that factories are dirty, noisy places with dead end jobs. The reality is that today’s factories, particularly in the […]
Our health care community in the Big Bend is desperately in need of people of all ages who are looking for an inspired career with a meaningful purpose in a growing industry. Are you a student that has a heart to help others and wants to make a difference in the lives of people? Do […]
For the past 70 years, Tallahassee Memorial HealthCare (TMH) has had the privilege of serving the Big Bend region and beyond. This once small, city-owned hospital has grown into a private, not-for-profit, super-regional critical access facility with over 5,000 colleagues and almost 700 members of medical staff. TMH’s growth is not only tied to the […]
A home is usually the biggest purchase we make in our lifetime — one that carries a lot of emotional and financial value. Finding the right house is the first step of the process. Next comes working with a lender to get a mortgage. Approaching a bank for a loan can feel intimidating. There’s unfamiliar […]
In our daily professions, whether it be selling a widget, presenting a development or saving a life we strive to maximize performance. When practice turns to game-time, we finally have our chance to shine. As a benefits broker there is no better time to perform and no better chance to exceed client expectations than providing […]