As a follow-up to the recent AI Innovations Summit hosted by Tallahassee State College and the Greater Tallahassee Chamber of Commerce, we are excited to continue this partnership, offering several of the summit workshop topics via a new webinar series.
This monthly series that will feature topics related to AI tools and resources for business, education, and industry. Learn from local and national experts and identify opportunities to implement AI in your organization. Join us as we continue to build a Future Ready Tallahassee!
Speaker: Giavona “G” Williams | CEO+Founder, Grova Creative
Topic: Business: The Next Evolution in AI Marketing
AI is no longer just a shortcut for writing captions or speeding up simple tasks. Today’s marketers are using AI to think bigger, work smarter, analyze faster, and build more intentional brands. In this session, we’ll explore practical ways to use tools like Claude for strategy, research, and content development, Lovable for website concepts, prototypes, and drafts, and other emerging platforms that can support the modern marketing workflow. We’ll also look at how smarter prompting can strengthen brainstorming, brand messaging, campaign planning, personalization, and workflow optimization. Whether you’re brand new to AI or ready to level up, you’ll leave with actionable techniques to elevate your marketing while keeping the human creativity, judgment, and brand voice that make your work matter.
